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Infomercial to Promote the Auction Industry to Nationwide TV Audience

(EMAILWIRE.COM, December 04, 2006 ) Bakersfield, CA –- In December, 2006, celebrated auctioneer, Jim Pennington, will begin airing his new infomercial: “Get Rich Go Auction! Multi-disc and Book Set” This 30-minute infomercial unveils an inside glimpse at the live auction process, as well as interviews from Jim Pennington and other successful auctioneers who have experienced great success through the Pennington Auction Method™ and basic AuctionSense™. The infomercial tempts viewers to learn about auctions, the auctioneer’s “chant,” becoming a buyer or seller and about immediate business opportunities within the live auction industry.During the infomercial, Pennington invites viewers to obtain his interactive multimedia package, which covers the most up-to-date top 19 auction topics, including a comprehensive look into one of the hottest trends: real estate auctions. In addition, the Discs and book will provide real examples, exercises and steps that instruct you on how to chant like an auctioneer, become an auctioneer, participate in REAL opportunities for buyers and sellers at auction, how to bid at auction, and more! Along with the DVD and audio CD, the package includes a 100-page book that expands on the 19 topics, plus offers a bonus chapter explaining how realtors can work with auctioneers. The entire package sells for just $99.“Over the course of my career, literally thousands of people have reached out to me, expressing their curiosity about auctions and auctioneering” says Pennington. “Most people indicated that they were intimidated by the process, so I wanted to share my first-hand knowledge of the value and ease of participating in auctions. I think this program accurately portrays the auction industry in a very positive light and will provide enormous opportunity to everyday folks who can dramatically improve their lives by joining the auction industry.”“Get Rich Go Auction!” taps viewer’s desire to learn the secrets behind success in the business. The 30 minute video captures viewer’s attention, featuring real, live auctions in a non-threatening, easy to follow format. “I’m not telling viewers that buying this package will make them an expert in auctions, but it CAN start them down the road to a career in the auction industry that will help make them money,” Pennington explained.Former National Auctioneers Association (NAA) President, Mike Jones, CAI, GPPA, of Dallas, Texas, said, “This type of exposure will be a boost to our industry. Today we have to take new steps to reach out to our markets, and this is a great way to do it.”Pennington offers the DVD/CD set for sale from his website,, or by calling (800) 396-9067.About Jim PenningtonPennington is the son and grandson of auctioneers. He presided over his first equipment auction at age 16 and was the 2000 International Livestock Auctioneering Champion in Calgary, Canada. He is a past president of the California State Auctioneers Association, a life member of NAA and is a prominent speaker and teacher about bid calling.During his 25 year auction career, Pennington was owner and auctioneer of Western Stockman’s Market, Inc., one of the largest livestock auctions in the country, and over the course of his career, has sold over a billion dollars worth of assets. In 1999, he founded Pacific Auction Exchange, Inc., a real estate auction franchise company, which continues to sell franchises that hold live auctions of Real Estate properties throughout the United States.Also, since 1997, Pennington has been President and instructor of the World Champion College of Auctioneering, which holds auction training courses twice a year in Bakersfield, CA, and focuses on bid calling. Published by a division of and the Information:Jim Pennington9100 Ming Ave., Ste. 202Bakersfield, CA 93311Phone: (661) 282-8466Fax: (661) 665-7962Email: Jim@paxinc.comWeb.

Jim Pennington


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