|
Home | Medical-Newswire.Com:
|
(EMAILWIRE.COM, November 05, 2007 ) TROY, MICH. – For years, Kellogg Company has been a leader in providing resources to help their employees invest in their health. Now, Kellogg Company has taken a major step forward, implementing a new solution developed by knowledge management pioneer, Asset Health, designed to help employees become healthier people and better consumers of healthcare. The Asset Health System consists of a series of interactive/multimedia online courses on topics such as healthcare security, understanding your benefits, achieving a healthier weight, heart health, building a stronger relationship with your doctor, and many more. The courses are connected to adaptive tests, online assessments that help employees better understand where they can improve their knowledge and abilities. Kellogg Company can use the Asset Health System to reward employees who take and pass courses and tests. “We are pleased to partner with Asset Health to provide our employees a resource to help them actively manage their health and healthcare,” said Bill Greer, Vice President, Benefits for Kellogg Company. “It is crucial that employees realize they are the ultimate party responsible for their health. As a company, we want to give our employees access to the best tools and solutions, so that they are able to invest in their most valuable financial asset, their health.”“Healthy employees are drivers of bottom and top line success and, ultimately, business valuation,” says Joe Hart, President of Asset Health. “We are excited to help Kellogg Company clearly deliver the message that ‘Health is Your Greatest Financial Asset’.” Knowledge Management (“KM”), as distinguished from Wellness and Disease Management, is a process to help organizations engage their entire employee population in the management of health and healthcare. Since people learn differently, KM utilizes visual, auditory and kinesthetic learning methods which are designed to help increase retention and promote behavior change. KM incorporates video, audio, content, and interactive exercises as a means of creating higher levels of interaction with employees.“KM and the Asset Health System are rooted in cognitive science and are about helping employees change behavior,” said Joe Hart, Asset Health’s President. “This isn’t just about giving employees more information – there’s already plenty available -- it’s about empowering people so that they can make better healthcare choices and become healthier. We look forward to our partnership with Kellogg Company and to helping promote an even stronger culture of health in the company!”With 2006 sales of almost $11 billion, Kellogg Company (NYSE: K) is the world’s leading producer of cereal and a leading producer of convenience foods, including cookies, crackers, toaster pastries, cereal bars, fruit snacks, frozen waffles, and veggie foods. The company’s brands include Kellogg’s, Keebler, Pop-Tarts, Eggo, Cheez-It, Nutri-Grain, Special K, Rice Krispies, Murray, Austin, Morningstar Farms, Famous Amos, Carr’s, Plantation, Ready Crust and Kashi. Kellogg products are manufactured in 17 countries and marketed in more than 180 countries around the world. For more information, visit the company’s website at www.kelloggcompany.comAsset Health is a knowledge management company that enables businesses to fully engage their employees, through meaningful education, in the delivery and management of their health/healthcare. This is accomplished through a combination of interactive, online courses; adaptive testing; incentives; and ongoing employee communication. Asset Health’s objective is to help employers create a cultural change in which employees become actively responsible for their healthcare and recognize that their health is their most valuable asset. ###Note to Editor: For additional information about this topic or to schedule interviews with any of the parties involved please contact Richard Ferguson at 248/822-7476, or email him at rferguson@assethealth.com.
Richard Ferguson
rferguson@assethealth.com 
Source: EmailWire.com
|
|
|
|
