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(EMAILWIRE.COM, December 13, 2007 ) The old "billboard in the basement" dilemma continues to dog many individuals and organizations: Put up a web site with great content and appealing offers, and you still have to work hard at getting visitors to come have a look. Now, though, a new service for web site owners with an archive of articles solves this dilemma. Starting at $995, Marcia Yudkin's "Got Articles?" service transforms three or more articles into three or more newsworthy press releases and distributes these media magnets so as to increase the client's web site traffic, both directly and indirectly (www.pressreleasehelp.com/got-articles.htm).
"The direct impact on traffic comes about because press releases sent out through established distribution services generally get read by tens of thousands of readers, many of whom click through to the URL in the release," says Yudkin, author of 6 Steps to Free Publicity and 10 other books as well as director of the site PressReleaseHelp.com. "One colleague of mine picked up hundreds of fresh newsletter subscribers from distributing a press release. Indirectly, the links in the release raise the profile of your whole site in search engines. And finally there's the stupendous – though never guaranteed – boost in credibility and web site visitors when the media feature the news from the release. All in all, it's a lot more powerful than just letting your articles sit around in your archives."
The new "Got Articles?" service eliminates the challenge of thinking up publicity angles that the media will perceive as newsworthy. Marcia Yudkin or one of her protégés look through the client's article archive, select articles amenable to a current spin and then transform the article content into sizzling releases. The three packages now available are $995 for three releases converted from articles and distributed, $3,495 for 12 and $12,995 for 52 – "a year's worth of weekly visibility for a fraction of the cost of hiring a traditional publicist," Yudkin notes.
Yudkin also offers a $29.95 report on how to convert articles into press releases yourself, likewise available from www.pressreleasehelp.com/got-articles.htm.
For more information on getting a profitable second round of visibility for ideas, tips, products, repeat events or controversial views, visit www.pressreleasehelp.com/got-articles.htm.
Creative Ways
Marcia Yudkin
413-582-4052
pr@yudkin.com 
Source: EmailWire.com
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